In the marketing mix,
trade fairs are considered the ultimate in communications platforms. No other
instrument offers such intensive exchanges among specialists on such a compact
area and in such a short period of time. MCH Messe Schweiz AG in Basel meets
this claim internally as well, and has integrated XPhone Unified Communications
into its existing infrastructure in order to achieve more effective customer
As its existing CTI solution did not support the new Windows operating systems Vista and Windows 7, or Microsoft OCS, MCH Messe Basel started looking for an alternative solution that was both flexible and affordable.
"I am completely satisfied with XPhone UC and the whole project, from the organisation and technical features to the stability.
Staff were immediately able to use the solution productively, and grasped the operating principle instinctively."
MCH Messe Basel